Valentine’s Day Gift Guide 2024

Valentine’s Day Gift Guide 2024

Presents They’ll Love: Ideas for Guys, Gals, and Kids, too

Valentine’s Day is right around the corner and now is the perfect time to look at ideas for your significant other, a Galentine’s Day celebration, or even the little ones in your life. Show all your loved ones how much you care with a personalized beauty basket, a bundle of self-care supplies, or something they’ve been eyeing but haven’t gotten for themselves.


If you’re looking for ideas to get your girlfriend, wife, mom, sister, or bestie, we’ve got you covered! Whether she’s always creating new makeup looks, loves a good skincare routine, adores the newest and hottest fragrances, or flaunts her locks are her favorite feature, you can mix and match with all different price points and popularity.


If your lovely lady is a makeup lover, a fresh lipstick, new eyeshadow palette, fun highlighter, or unique mascara can make their day. Skin-matching products like concealers and foundations are a bit tricky when it comes to getting an accurate color match, but cute and fun makeup—especially with Valentine’s Day-themed packaging—is a perfect pick. Of course, we also have some fun everyday options any girl is sure to adore.

A Heartfelt Touch
Love-Infused Glamour
Blooming Romance
Fruitful Beauty
Kissable Lips
Gemstone Glamour

If those lovey-dovey and super-sweet options don’t suit your beauty guru, check out these extra makeup ideas based on some of our favorite brands, formulas, and finishes.


Perfumes are a classic option when it comes to Valentine’s Day gifts. There are loads of different scented sprays out there from candy-sweet and linen-fresh aromas to smokey, musky, rich, and warm finishes. You can get her a fresh bottle of her favorite fragrance, or venture into something new for a special surprise.

Passionate Perfumes
Floral Fantasy
Lovestruck Aromas
Sweet Seduction
Bottled Romance
Sparkling Scents

From classic scents like Ylang Ylang and Oud to interesting picks like Kitten Fur and String Bean, or even nostalgic aromas like Crayon, Glue, and Swimming Pool to specific scents like Turpentine, Earthworm, Sushi, or New Car, you can find her favorite fragrance bottled up from Demeter! But some V-Day favs we love include:

If you’re unsure which fragrance to pick, these are tried and true best-selling, classic, and popular scents she’s sure to love.


Nothing says “I care about you” like a self-care bundle of spa day supplies. Show her all the love you have with a care package to help keep her looking her best and feeling her best, too.

Soak in Love
Luxe Indulgence
Self-Care Serenity


If you’re still looking for something unique for your lucky lady or want just one more beauty pick to make your gift complete, don’t fret yet. From head to toe, we have more ideas to inspire!

Nifty Nails
Skincare Treats
Lovely Locks


Yes, eCosmetics now carries fashion! Check out our popular clothing brands like Calvin KleinLevi’sTommy Hilfiger, Free PeopleSanctuaryRalph Lauren, and Michael Kors, and there are plenty of shoes, handbags, jewelry, accessories, coats, and even nightwear to pick up.

Fashion of Affection
Handbag Bliss
Elegant Embrace
Step into Style


If you’re looking for ideas to surprise your boyfriend, husband, dad, brother, or bestie, we’ve got you covered! No matter if your guy is a fragrance fanatic and personal grooming guru or he’s gotten into skincare and stylish shaving, you can mix and match to get him a gift he’ll love year after year.


Colognes are a classic gift your significant other will adore almost as much as you. There are a lot of brand and scent options out there for men, but if he doesn’t already have a signature scent as an everyday go-to, we have some of the most popular masculine fragrances on the market today.

Christian Dior’s Sauvage Eau de Parfum is an earthy, woody fragrance inspired by the desert at dusk—cooling as lavish rays of the setting sun burn through the sky. Fresh, zesty, and slightly spicy bergamot melds with sweet, smoky notes of veiling vanilla absolute, enticing amber, and sensual nutmeg to create a perfume that is fresh and warm, promoting a peaceful balance that radiates with calm confidence.

Like walking along a windy beach, Jo Malone London’s Wood Sage & Sea Salt Cologne blends a top note of ambrette seeds, a heart of fresh and crisp sea salt, and a base of woody and earthy sage. It evokes images of waves breaking, fresh air speckled with sea spray, and the mineral scent of rugged cliffs to create a lively and sophisticated scent.

Versace’s Eros Eau de Toilette is a fragrance specially designed for passionate and confident men. Top notes of Italian lemon, mandarin, mint oil, and candied apple create a sensual perfume, while an infusion of patchouli, sage, vanilla, and sandalwood adds a spicy, masculine tone. This bold fragrance is elegantly presented in a turquoise and gold bottle with a depiction of the Greek God of Love.

The rich, fruity aroma of Creed’s Aventus Fragrance combines citrus and woody notes for a harmony that inspires a life always looking forward. This unpredictable perfume opens with the echoing juicy and crisp notes of bergamot, blackcurrant leaves, apple, and pineapple. Increasing in warmth, the composition is amplified in the heart with pink berries, birch, patchouli, and jasmine, down to musk, oakmoss, ambergris, and vanilla in the base for a comprehensive impression of confidence and sophisticated energy.

Love Potions



Skincare is just as important for men as it is for ladies, but many of them don’t take the time to find products that are best for them. Get them started on their skincare journey with products designed for men and their skin’s needs.

SK-II’s Men Facial Treatment Essence takes the original Facial Treatment Essence and specially formulates it for men’s skin needs. This anti-aging, hydrating essence creates crystal-clear skin by minimizing dark spots and wrinkles, refining the skin’s texture, and firming the face. Over 90% of this essence is formulated with PITERA, an SK-II exclusive ingredient that contains more than 50 micro-nutrients like vitamins, minerals, amino acids, and organic acids. Skin feels more supple after the first use and is completely transformed in 28 days, with even better anti-aging effects over several years of use.

Comfort his post-shave skin with Shiseido Men’s Hydrating Lotion, which minimizes razor burns and combats redness and roughness. This water-fresh lotion not only helps keep the skin hydrating, but it also fights against environmental stress for a smooth, supple, and healthy complexion.

Help his signature scent last even longer by pairing it with a matching deodorant. Yves Saint Laurent’s Y Deodorant Stick features notes of bergamot, sage, and ginger for sharp and juicy freshness, as well as a soft base of balsam fir, cedarwood, and marine ambergris. It creates a citrusy, woody, and earthy aroma that exudes refined and chic masculinity.

Sunscreen is the most important step in any skincare routine, and guys are no exception. Clinique For Men’s Broad Spectrum SPF 21 Moisturizer protects skin from the sun’s UV rays while also giving it a boost of hydration. This lightweight moisturizer will also leave the skin feeling smooth while improving its condition over time.


From shampoos and conditioners made for men to style-setting pomades and gels, if you guy goes gaga for haircare, you have to take a peek here.

A perfect pick for guys just getting into styling their own hair is American Crew’s Forming Cream, which will soften and hydrate his locks for a firm yet moveable hold and thicker, fuller appearance. This is a light styling cream that works with all hair types and washes away with ease while shampooing

Guys don’t always “get” why using conditioners or keeping their hair hydrated is important. That’s why Oribe’s Cleansing Creme For Moisture & Control gently removes buildup, dirt, and impurities from the scalp without stripping away natural oils. It also defends against oxidative stress, photo-aging, and the deterioration of natural keratin. With the refreshing scent of mint and the moisturizing power of coconut oil, this frizz-reducing and balance-improving shampoo leaves locks soft, smooth, and tangle-free to boot.


If your guy has a gorgeous beard, marvelous mustache, or wants to start taking better care of his facial hair, there are plenty of gift ideas you can snag to satiate.

Help control and shape his ‘stache with the Copper Johns Beard Company Strong Hold Mustache Wax. This all-natural formula creates a strong hold that lasts hours, and the metal containers travel easily in a gym bag or pocket for on-the-go styling or touch-ups. Beeswax, pine rosin, and sea minerals help give the hair hold as shea butter, jojoba oil, and cocoa butter keep it soft and hydrated.

Ziziner’s Beard Oil soothes dry, itchy skin and stimulates age-fighting collagen. Vitamins A, B, C, and E work together to hydrate the skin and minimize signs of aging without clogging the pores or congesting the skin. This unscented oil also helps fight razor bumps and burns by protecting the skin and boosting cell turnover.


Of course, you can always grab him a set of his favorite scent, a go-to brand, or something new he can take with him while traveling or venturing into a new personal care category.


If your Valentine likes to rock a stache, beard, or clean-shaven face, a new trimmer, clipper, or shaving solution can be the perfect present.


While Valentine’s Day is traditionally all about our significant others, it’s always nice to get something extra special for the little ones in our lives to celebrate the holiday of love. Luckily, there are also a lot of gift ideas and options for every age.


If you want to look at all the kid-friendly options we offer, looking at some fun brands is a great place to start.

For younger children, check out The SmurfsDreamWorksDisneyFairy TalesHannah MontanaMarmol & SonMattelMarvel, and Nickelodeon. For slightly older kids, try One DirectionWarner BrosLip SmackerDC Comics, or Blossom Beauty.

If you want affordable makeup for your up-and-coming beauty guru, there’s Benefit CosmeticsBlossom BeautyCoverGirle.l.f.BaseblueAnna SuiNYX, and Wet n Wild.

Kids and teens getting into skincare should try Burt’s BeesFacetory, and CeraVe. Some other great brands include Amika for fun haircare, Bath and Body Worksessie for nail art, and Demeter for scents that resemble anything you can think of.


It can be a challenge to get kids to take proper care of their hair, but with a little love and some fun supplies, they’re sure to take on the tangles. A cute, fun, or eccentric hair accessory can make their day, too.


Nothing can be more fun than creative artistry and self-expression, and painting and decorating nails is a perfect activity for young ones and adults alike, especially when done together.


While we traditionally think of perfumes, EDTs, and body sprays as mature gifts for adults alone, there are fragrances available designed for children, too. They’ll feel so grown up whenever they apply their own personal scent.


There are some amazing high-end designers your budding fashionista or hypebeast would rock day after day, and there are some absolutely adorable options out there as well.


For some extra ideas, check out these hand-picked presents that’ll put hearts in your little one’s eyes.

For questions, concerns, or article ideas, feel free to reach out to our eCosmetics Beauty Editor directly at