For more than 15 years, Skindinavia has been a tried-and-true beauty brand tested and trusted by professional makeup artists, enthusiasts, influencers, and actors alike. With a range of long-lasting makeup primers, setters, and removers, Skindinavia is synonymous with excellence and quality.
What is Skindinavia?
Skindinavia is a professional beauty brand with a collection of micro-fine sprays that work with all skin types and tones to create gorgeous, seamless makeup looks that last from morning to night.
From its setters to its primers, these 100% vegan, cruelty-free, and US-made sprays form a lightweight and breathable web that keeps the skin hydrated and cool to help makeup stay as flawless as when it was first applied for more than 16 hours.
Allen Goldman, Skindinavia’s founder, was introduced to a new skin-cooling technology in the early 2000s but wasn’t sure what he could use it for. Then, while visiting South Beach, Miami in 2005 during South Florida’s hot and humid summer, Goldman began chatting with a woman at a poolside bar.
Over the course of their conversation, the temperature and moisture in the air began to crack, melt, and run the makeup off the young woman’s face, leaving her with shiny skin and gray-creased eyes. It was this interaction that lead Goldman to create a product that would help keep makeup wearer’s skin cool and their diligent effort in place all day: Skindinavia’s Makeup Finishing Spray.
With the help of chemists and formulators, plus plenty of research and development, Goldman created the world’s first and only patented cooling-based setting spray formula using the best proprietary ingredients and an advanced delivery system thanks to the Temperature Control Technology.
Of course, Skindnavia did not invent the concept of setting sprays; they had been around since the 1970s. However, the Finishing Spray was unique in its ability to cool, keep makeup in place (even through heat, humidity, sweat, and long days), and still allow the skin to breathe.
While Skindinavia’s products were created primarily for makeup artists, actors, and performers, today the brand is widely regarded as the best in the business by professionals and everyday consumers.
Why Try Skindinavia?
If you’re a makeup enthusiast, there’s a chance you already know the effectiveness of Skindinavia’s Finishing Spray without even realizing it. While each brand has its custom formula, Skindinavia has a long-standing product development partnership with Urban Decay, which is why you’ll see Skindinavia’s name on the back of the All Nighter Makeup Setting Spray bottle. Skindinavia also worked with Urban Decay on the formulations of almost all of their setting sprays (such as the Ultra Matte and Ultra Glow varieties) and primer sprays.
Why use a setting spray at all? Makeup degrades over time primarily due to heat and natural oils, but also excessive dryness. Our skin temperature is around 92-98ºF, which causes moisture to evaporate quickly, drying out both the skin and the makeup on top as well as creating an oily shine and makeup color loss.
Setting sprays (or finishing sprays) protect your carefully crafted look and maintain its same appearance from application to removal.
Skindinavia was also built with professional makeup artists in mind, and the brand still shows its support to this community today not just through its high-quality formulas, but through scholarships and education.
Skindinavia’s products are also 100% gluten, paraben, and cruelty-free, never testing on animals during research and development. They’re also completely vegan, hypoallergenic, and non-comedogenic, so you can feel good about what you’re putting on your face.
After extensive research and development, each product is also put through stringent efficacy and safety testing before starting consumer trials to ensure each formula does exactly what it’s supposed to. Skindinavia uses the finest ingredients and minimal fragrance as well, making them an ideal makeup brand, even for sensitive skin types.
The quality of Skindinavia’s line of spray is undeniable.
Skindinavia only launches a new product when, and if, it can fill a gap in the market. While it started with The Makeup Finishing Spray, Skindinavia’s line today has expanded to include a makeup remover, a primer, and variations on the finishing spray and primer spray formulas.
The impressive research and consideration behind each Skindinavia product are noticeable from the first spritz. The Skindinavia Research & Development Team spent three years just on the spray nozzle itself, ensuring full coverage without the “donut hole” effect of other setting sprays. Skindinavia has proprietary usage of this sprayer for facial sprays.
The amount of product and the speed of dispensing is controlled by a custom spring that disburses slowly for a perfect fine mist coverage without ever feeling too wet or uncomfortable. Even the size of the tiny liquid particles are measured to minimize the size of the droplets.
This is a brand that has gained the trust of millions of makeup enthusiasts, professional makeup artists, Hollywood and Broadway talent, social media influencers, and music icons.
The first step of a makeup routine, The Makeup Primer Spray evens the complexion, smooths the skin’s texture, and maintains a healthy, natural makeup look. A comfortable, healthy, everyday alternative to heavy primers, this micro-fine mist gives the skin an extra boost of hydration while minimizing redness and the appearance of fine lines, wrinkles, and enlarged pores.
Used over a moisturizer but before foundation, this priming spray works with all skin types—although especially combination skin—and leaves the face feeling silky smooth and looking flawless. According to Skindinavia, 83% of people say this is the best primer they’ve ever used.
Unlike many makeup primers, The Makeup Primer Spray is silicone-free as well as oil-free, vitamin-infused, and water-resistant. As a water-based formula, it not only hydrates the skin and soothes dry patches, but regulates excess oil production without being heavy, greasy, or clogging the pores. It also dries clear without any white cast or sheen, and of course, it helps prevent makeup from creasing, sliding, or fading.
Skindinavia also offers this priming spray in an Oil Control variety, which still creates a smooth canvas while reducing shine, slowing oil production, and creating a matte finish. It preps the skin for seamless, airbrushed makeup while controlling breakouts and improving the skin’s quality over time.
This skin-balancing formula is breathable and lightweight. While similar in many ways to its regular counterpart, the Oil Control makeup primer spray is perfect for oily and sensitive skin types.
The Finishing Sprays
While even water can fuse makeup layers to “set” a look for a short period, The Makeup Finishing Spray prevents running, smudging, transferring, cracking, or creasing for 16 hours.
Skindinavia’s patented cooling technology uses thousands of tiny, encapsulated fluid-filled microspheres of all different sizes. These time-released bubbles dispense different amounts of active ingredients over those 16 hours to continually draw heat away and absorb excess oil, keeping the skin cool, smooth, and hydrated.
Put to the test again and again, The Makeup Finishing Spray holds makeup in place even under hot stage lights, in humid summer air, or during an intense workout. This clinically proven water-resistant spray sets liquid and powder makeup while still letting the skin breathe and not clogging the pores. It also has a refreshing cucumber green tea fragrance.
After shaking the bottle well, close your eyes and spray eight-ten inches away from your face in a “T” and “X” formation for full coverage.
Like the priming spray, Skindinavia’s setting spray also comes in an Oil Control variety, as well as a Bridal finish.
The Oil Control Makeup Finishing Spray reduces shine, absorbs oil, and creates a matte finish without feeling greasy.
The Bridal Makeup Finishing Spray is moisture-proof from sweat, tears, and kisses, whether the Big Day is a wedding, prom, runway, or beach day. This extra-strong water-resistant spray includes an additional boost of the key actives and protects against excessive heat while creating a smooth, natural finish that’s camera ready.
Friction from arduous and harmful rubbing during makeup removal often causes skin irritation, and makeup wipes are often environmentally wasteful and not nearly effective enough. With this in mind, Skindinavia created The Makeup Remover Spray, which breaks down even the most stubborn waterproof formulas, separates them from the skin, and wipes everything away.
After creating such an effective makeup setter, the need for a strong makeup remover was a no-brainer. This vitamin E-infused oil and water-free formula works instantly and is so effective it’s often used by accomplished SFX and cosplay artists o remove cosmetic and prosthetic products with ease.
The Makeup Remover Spray penetrates deep into the pores to pull out every makeup particle while protecting against breakouts and hydrating and nourishing the skin.
Lightly spray this remover on the skin, let it sit for a few seconds, and gently wipe makeup away with a soft cloth. For an unbeatable combination favored by many pros, pair this spray with a makeup removal cloth such as The Original Makeup Eraser.
For questions, concerns, or article ideas, feel free to reach out to our eCosmetics Beauty Editor directly at [email protected]